Audience is everything

Readers do one of two things with your message: they either engage or abandon. You get through or you don't.

This simple reality drives every decision I make in both content and graphic design. Good design interrupts. It sparks a light in busy, tired eyes. It says, "Glad you're here. Let's make this easy." And there you are, engaging with your audience.

 Examples of my projects: 

• Content design of any complexity

• Brand updates and tweaks

• Reports of any length for any purpose

• Website information architecture

• Annual reports and flagship publications

• Workshop concepts and materials

• Capabilities brochures

• Marketing collateral

• Identity systems

Clients include: UBS Financial Services, ThinkSo Creative, Carbone Smolan Agency, Harman-Kardon, Christies, Publicis, Morgan Stanley, Chadbourne & Parke LLP, Cadwalader, Wickersham & Taft LLP, The Global Fund, Doris Duke Foundation, Victoria's Secret, Narciso Rodriguez, American Ballet Theatre II, Metropolitan Museum of Art.

I'm comfortable in any setting, from small shops to agencies to corporate headquarters. I've designed for US and global markets.

Regardless of the project, my goal is to exceed your expectations in integrity, quality, and satisfaction. 

Let's get started

Let's discuss your project. Call or email me. After an agreement is in place, I will consult with you and your team to review or define your project's purpose, scope, and direction. If you're already in the middle of a project, I can jump in. 

I can either work on location or from my office or both. I'm based in Manhattan, but I'm open to travel. Throughout the project, I will keep you up-to-date with progress and costs. My detailed workflow will help ensure that you get you what you need when you need it.